Frequently Asked Questions

I take on one client project at a time so I can give your work my full attention. When you hire Pep Tech Studios, you work directly with me from our first conversation through launch—no account manager and no handoffs.

I start with the result you want and work backward. That might mean more calls, bookings, sales, donations, or easier access to information. From there, I recommend the simplest site that supports that goal, with fast performance, useful analytics, accessibility, and clear, search-friendly content. I explain the tradeoffs, and you approve the scope before I build.

Yes. I can begin with a Pep Review of your current site before we decide what to change. You will get a practical assessment of its messaging, usability, performance, mobile experience, and highest-impact opportunities. Then we can decide whether focused improvements or a rebuild makes more sense. Learn more about Pep Reviews.

You'll have a working demo in weeks, not months. From there, we refine it together until it's exactly what you want.

Yes. Every website or app has a simple monthly care plan that covers hosting, security updates, monitoring, routine support, and the operational work needed to keep it running.

I use TryLaunchLoop, custom software I am building, to help manage your marketing calendar for you. I handle the planning and organization so you can see what is coming up and review content before it is scheduled or published.

I build with search visibility in mind: clear page titles, useful content, fast loading, mobile-friendly layouts, and information about your services and the areas you serve. These give your site a solid foundation. Ongoing SEO, new content, and local search work can be scoped separately based on your goals. Search rankings and results are never guaranteed.

Yes. I start by reviewing what you already have. If focused improvements to the content, design, performance, or usability will solve the problem, I will recommend those. A rebuild only makes sense when your current site or platform is getting in the way of your goals.

I typically provide a first pass of the website content and images so you have something concrete to review. You are responsible for checking the details, approving the content, and supplying additional copy, photos, or other materials beyond that first pass. Any extra content creation is agreed on separately. If you also choose Managed Marketing, the content included in that service is covered by its agreed scope.

Yes. I am based in Syracuse, NY, and work with businesses across Central New York and remotely. We can meet by video call, review the work together, and coordinate feedback online throughout the project.

Routine content updates are included with Website Care. That covers normal text, image, menu, service, event, and contact-detail updates. New pages, redesigns, integrations, custom features, and major rewrites are scoped separately before any work starts.

Just fill out the estimate form below. I'll need a basic understanding of your business, your goals, and any branding materials you have (logo, colors, fonts). Don't worry if you don't have everything ready — I can guide you through it.

Yes. I handle hosting as part of your monthly plan. I can also help with domain registration and DNS setup. Hosting is included in your monthly fee — domain registration costs are separate.

A lot more than just hosting. Your monthly fee covers your domain renewal, premium hosting infrastructure, Cloudflare security and DDoS protection, a dedicated transactional email provider for forms and notifications, SSL certificates, uptime monitoring, and ongoing security updates. These are real costs I absorb on your behalf — instead of you juggling multiple vendors and bills, you get one predictable invoice and I handle the rest.

Yes. My default recommendation is Google Workspace for real business mailboxes, Calendar, Drive, Meet, and reliable day-to-day email on your domain. It is $10/user/month, added to your monthly bill. Basic forwarding is available if you only need the simplest setup.

For most small business marketing sites, I use WordPress on managed hosting because clients already understand it and can edit content without custom training. For custom apps, dashboards, portals, and SaaS-style tools, I use a modern app stack built around Next.js.

Yes. Most marketing sites use WordPress, so you can update content yourself if you want to. If you would rather not touch the site, Website Care includes routine content updates handled for you.

A website is a marketing site — it tells people who you are, what you do, and how to reach you. A custom app solves a specific business problem — scheduling, inventory, customer portals, etc. Most clients start with a website and add custom apps later.

I use AI-assisted tools to accelerate research, drafting, coding, and quality assurance, but I review the work, make the final decisions, and remain accountable for what I deliver. AI supports my engineering judgment; it does not replace it. Sensitive client data stays out of AI-assisted workflows unless we explicitly agree otherwise and appropriate safeguards are in place.

You work directly with me from our first conversation through launch. I take on one client project at a time so I can give the work my full attention. There is no account manager, no handoff between a designer and developer, and no mystery team behind the scenes.

Flat, transparent pricing — no surprises. You'll see an estimate before we start, and we'll confirm the details together. No scope creep, no change orders, no surprise invoices.

I keep things simple — no collections agencies, no legal threats. If an invoice goes unpaid, I'll reach out a few times. If it stays unpaid, I'll disable your website until the balance is settled. Once you're caught up, everything goes right back to normal.

I am a software engineer with 8+ years of professional experience, including work with enterprise content management systems, websites, and custom applications. I combine that experience with AI-assisted tools to move efficiently, while personally reviewing the work, solving technical problems, and standing behind what I deliver.

Yes. Managed Marketing is $2,000/mo. 3–5 social posts per week, up to 20 unique posts per month. Each post adapted for up to two approved social channels. Tailored copy, branded graphics, AI-generated visuals, and customer-provided images. One blog article and one email newsletter per month. Kickoff to confirm your audience, channels, article length, newsletter size, and access. Monthly content calendar with one consolidated review round. Scheduling and publishing only after your approval. Short monthly performance report. A content piece adapted for both channels counts as one unique post. Choose marketing on its own or alongside a website or app. Delivered remotely; no on-site photography or production. Paid advertising, ad spend, original video, daily community management, and newsletter platform fees are separate. Public relations, crisis communications, and specialist reviews are outside this package.

We start by agreeing on what matters to your business, such as inquiries, bookings, or website visits. Managed Marketing includes a short monthly performance report covering the available results from your content and channels. I use those results to help guide the next calendar and explain what we can measure, what is changing, and where to adjust.

Fixed monthly price for the agreed deliverables, not hourly billing. Month to month with 30 days’ written notice to end service. Article length, newsletter size, and publishing access are confirmed before work begins.

Yes. I draft and prepare the content, but you retain final approval. Nothing is scheduled or published until your designated reviewer approves it. The monthly service includes one consolidated review round so feedback stays clear and the calendar keeps moving.

After full payment, you own the final approved content and custom deliverables created specifically for your project. Pep Tech Studios, LLC retains its pre-existing tools, reusable components, and development methods. Domains, paid software, stock assets, and other third-party services remain subject to their own accounts, licenses, and fees.

Yes. Website Care and Managed Marketing continue month to month and either service can be ended with 30 days' written notice. If Website Care ends, I will coordinate access and hosting next steps with you. Migration or additional handoff work may be scoped separately when needed.

Yes. I work directly with small businesses, nonprofits, community organizations, and public agencies. Projects involving procurement, accessibility requirements, multiple approvers, or sensitive information are scoped explicitly so responsibilities and boundaries are clear before work begins.

Yes. Website forms and automated notifications are included. I use a dedicated transactional email provider for form and app notifications so those messages are handled separately from your day-to-day business mailbox.

Yes. Security is first and foremost in all my engineering decisions. All data is encrypted in transit and at rest. I follow industry best practices for handling sensitive information — secure authentication, role-based access, and regular security audits are baked into every project.

Not at the moment — HIPAA compliance introduces a level of complexity that's tricky to navigate with my current stack. That said, reach out anyway and let's see if we can figure something out together.